Business communications

Our extensive experience in business communications gives our clients the confidence to entrust us with any project, from employee communication to media relations. We have more than 20 years of experience working with corporate, government, and agency clients.

Plain language writing and editing
Your content is useless if people can’t understand it. We are skilled at transforming complex language into clear, understandable, useful and usable content. We apply plain language writing and information design principles to create communications that are functional, clear, and usable.

Marketing communications
Your ideas, products, and services are worthwhile only if people know about them. We promote your ideas with innovative and energetic marketing communications. Our experience in marketing communications includes feature articles, newsletters, web copy, brochures, media kits, and video.

Speech and presentation writing
Approaching the podium can either be a task or an opportunity. We turn it into an opportunity—an opportunity to express your own personality, passions, and perspectives. Paul LeBel has more than 20 years of experience writing speeches for corporate and government clients, always focusing on connecting the speaker with the audience.

Employee communications
Employees will put in that extra effort when they are kept informed on all aspects of their job and the business. Employees are any organization’s great asset and keeping them informed is critical to the success of the business.

Corporate publications
Your corporate publications are a great vehicle to tell your stories. We have written profiles and features on literally hundreds of companies and entrepreneurs for corporate and government publications. Parallax Principal Paul LeBel has interviewed business leaders like Don Tapscott, Richard Florida, and has written profiles ranging from RIM (in its very early days) to Smokes Poutinerie and Canada Goose.

Media relations
Dealing with the media presents unique challenges to your organization. The media have control over whether stories they receive are of interest to their audiences, and they have control over how they present your stories. We work with the media on behalf of your organization to help you get your stories out to the right audiences.

Video can be a very cost-effective form of communication that allows you to demonstrate your products, services, and ideas in ways that photos and text simply cannot. We work with you to bring your content to life from script through to screening.

See examples of our business communications work.